“Like with public or media relations, client testimonials can offer credibility and third-party advocacy that serves as the gold standard in marketing and PR,” said Tadd Schwartz, principal with Schwartz Media Strategies.
“This is more than a shot in the arm, it’s an atom bomb,” declares Tadd Schwartz, a downtown promoter. Schwartz and the DDA want to use the increased foot traffic to lure a major retailer such as Apple, Houston’s, or the ESPN zone sports bars to the neighborhood.
MIAMI, FL – February 11, 2010 – In a move reflective of Schwartz Media Strategies’ (www.schwartz-media.com) swift expansion over the last year and a half, the firm has expanded its upper-level team by promoting Allie Schwartz to Account Executive and bringing on Julia Wakefield as senior account executive.
Aaron W. Gordon has been named vice president of Schwartz Media Strategies, responsible for overseeing day-to-day operations, providing clients with strategic counsel in the areas of media relations, direct marketing, advertising, and web development.