financial


GlobeSt.com, 2.17.11: "Wachovia Financial Center Rebrands Towers"

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“Wachovia Financial Center has no choice but to rebrand following the loss of its two anchor tenants within the past year,” Tadd Schwartz, principal of Schwartz Media Strategies, a Miami-based public relations and marketing firm, tells GlobeSt.com. Schwartz represents the Miami Downtown Development Authority, 1450 Brickell, and Bilzin Sumberg.


 

“Get Me One!”...Get over it.

[caption id="attachment_1027" align="alignright" width="124" caption="Julia K. Wakefield"]Julia K. Wakefield[/caption]
by Julia K. Wakefield, Senior Account Executive
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“This social media stuff is so hot right now. Let’s make a Facebook page and a Myspace. We’ll also do a Twitter and a Youtube. Obviously, LinkedIn and Flickr. While we’re at it, let’s get on that Foursquare thing. Are we on Yelp yet?

Crisis Comms: Is RRA Effectively Managing the Rothstein Ruin?

The Rothstein debacle is a public relations nightmare. Given that our firm has a number of clients in the legal industry and plenty of experience in crisis communications, we've been watching the debacle closely, and noting how RRA is managing the PR crisis that has ensued since this alleged fraud surfaced. Here's our evaluation.

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