Marketing


Apr 2013 - The Miami Herald: Miami Marlins Try to Boost Turnout with Ticket Deals

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“There’s a line from Mad Men: If you don’t like what they’re saying about you, change the conversation,” said Tadd Schwartz, president of Schwartz Media Strategies in Miami and a former season-ticket holder.

Nov 2012 - Daily Business Review: Best of 2012 Reader Rankings

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Schwartz Media Strategies was recognized by the Daily Business Review as best in class in public relations in its 2012 "Best Of" Reader Rankings...

Schwartz Media Strategies Expands Team with Vice President Yanet Obarrio Sanchez and Account Executive Julia Bennett

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MIAMI, FL – December 3, 2012 – Schwartz Media Strategies, one of South Florida's largest public relations, marketing and social media firms, continues to expand its core service lines with new investments in key personnel. The firm has added seasoned communications professional Yanet Obarrio Sanchez as a vice president and Julia Bennett as an account executive.

New Miami Tower is more than meets the eye

When is an office building much more than just an office building? When it's the symbol of an entire city. New York has the Empire State Building. Chicago has the Sears Tower (now the Willis Tower). And here in Miami, we have Miami Tower, otherwise known as 'the building that lights up at night.'

The Newsroom 2.0

As a huge fan of The West Wing, I was so excited for Aaron Sorkin’s latest television drama The Newsroom to premiere – mostly because it portrays an industry I understand and live in every day.

April 2012 - The Miami Herald: Miami Marlins Manager Ozzie Guillen Suspended for 5 Games over Fidel Castro Comments

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“The Marlins as an organization has taken every possible step to ruin a potentially long-term relationship with this community by shooting themselves in the foot time and time again,” said Tadd Schwartz, a Miami-based marketing professional. “From a PR standpoint, this team simply does not get it. The fact that Ozzie was not immediately terminated is a sign of that.”

The story behind our fresh look

Developing our firm's new logo over the last three months has been a labor of love. Between the brainstorming, the designing, the opining and the integration, we've vetted our new brand mark to the nth degree.

PR and marketing activity signals Miami real estate rebound

Does a sudden flurry of activity signal brighter days ahead in Miami’s real estate market? A recent post on GlobeSt.com’s popular “In the Know” blog pointed to the growth of our firm’s real estate practice as a surefire sign that the Miami is on the rebound following one of the most historic market collapses in recent memory.

Ending the year on a high note (and what it means for you)

It's not often that we take to our Soundbytes blog to talk about ourselves, but today's news that our firm has added three new members and a handful of clients across several core practice areas is good news for businesses everywhere.

Court ruling has major implications for media landscape

Today’s US district court ruling in Oregon aims to draw a distinction between “journalists” and “bloggers.” The decision is a bold move for the court, and a potentially impactful one for the national media landscape.

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