“There’s a line from Mad Men: If you don’t like what they’re saying about you, change the conversation,” said Tadd Schwartz, president of Schwartz Media Strategies in Miami and a former season-ticket holder.
“The Marlins as an organization has taken every possible step to ruin a potentially long-term relationship with this community by shooting themselves in the foot time and time again,” said Tadd Schwartz, a Miami-based marketing professional. “From a PR standpoint, this team simply does not get it. The fact that Ozzie was not immediately terminated is a sign of that.”
The story of Miami's arts awakening has gone national, thanks to a feature in this weekend's San Francisco Chronicle penned by Miami's own Jane Wooldridge. The article's basic premise is one that we Miami folk have known for quite a while: the Magic City isn't about just sun and surf anymore.
Submitted by Aaron Gordon on Sun, 04/01/2012 - 10:18am