Wachovia

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“Wachovia Financial Center has no choice but to rebrand following the loss of its two anchor tenants within the past year,” Tadd Schwartz, principal of Schwartz Media Strategies, a Miami-based public relations and marketing firm, tells GlobeSt.com. Schwartz represents the Miami Downtown Development Authority, 1450 Brickell, and Bilzin Sumberg.

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February 2011: GlobeSt.com, Wachovia Financial Center Rebrands Towers