Aaron W. Gordon has been named vice president of Schwartz Media Strategies, responsible for overseeing day-to-day operations, providing clients with strategic counsel in the areas of media relations, direct marketing, advertising, and web development.
As public relations practitioners, we know business owners see the value of publicity and online/offline promotion of their organizations. But the reality is, the vast majority of small businesses can't afford to hire someone to help. What can an entrepreneur do on their own to spread the word about their company and services?
Submitted by Anonymous on Mon, 11/16/2009 - 1:38pm