When Schwartz Media Strategies launched in 2005, Miami was on an upward trajectory — poised to realize its potential as an international gateway city, but no one could have predicted the transformation…
In PR, one truth remains constant: you can’t make everyone happy. But the campaigns that do break through share one key trait – they know exactly who they’re talking to. The most…
In 2017, the Miami Herald chronicled the painstaking commutes of service and hospitality workers who travel hours each day to get to work. One source for the story, Odelie Paret, detailed her…
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