Securing earned editorial coverage in credible media outlets is an effective method for communicating your message and bolstering your visibility and credibility among target audiences.
Our team of bilingual media relations professionals excel at aligning clients with what’s trending – regionally, nationally, and in select markets around the world. That begins with understanding our clients’ objectives, identifying their audiences, and creating opportunities for them to tell their story and share their expertise.
By keeping abreast of the news shaping our clients’ industries and fostering deep relationships with contacts throughout the media landscape, we create storylines that are creative, compelling, and credible.
Our strategy may involve landing a front-page story in the Wall Street Journal or a primetime spot on the nightly news; other times it may mean securing a live segment on Bloomberg News or an opinion piece in a key trade publication. In every case, we maximize the power of earned editorial coverage by amplifying our results through integrated marketing and digital media campaigns that expand the reach of our messages.