By Yudi Fernandez Kim, Partner, Schwartz Media Strategies For decades, South Florida had a familiar rhythm: winter brought visitors, spring brought even more, and by late summer and early fall, the region…
Real estate visionary Tony Goldman saw possibility in Wynwood’s warehouses. Investor and philanthropist Ken Griffin sees it in the classrooms and research labs that could soon rise nearby. Nearly two decades after…
In PR, one truth remains constant: you can’t make everyone happy. But the campaigns that do break through share one key trait – they know exactly who they’re talking to. The most…
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