SMS President Tadd Schwartz was chosen among Florida Trend’s 500 Most Influential Business Leaders. The Florida 500 is a special section that highlights the 500 most influential executives in different economic sectors throughout the state.
The 500 executives were selected based on year-long research initiative by the editors of Florida Trend resulting in a personal, engaging look at the state’s most influential business leaders across major industries:
President, Schwartz Media Strategies, Miami
Schwartz’s firm is among the top 10 public relations firms in the tough South Florida market. The firm recently assisted Lotus House in winning approval to build a shelter for homeless women and children in Miami’s Overtown neighborhood. “The shelter was entirely privately financed by Miami’s business and philanthropic community, and our firm’s pro bono campaign on the organization’s behalf helped secure the funding and political support necessary for opening.”
EDUCATION: University of Florida (BS)
WHAT I’VE LEARNED: To value collaboration. I started Schwartz Media Strategies by myself, with two small clients. I learned quickly that the only way to grow and do better work and provide value to clients was to bring on smart people and create a team.
I ADMIRE: Under Pat Riley’s leadership, the Miami Heat have transformed South Florida into a two-sport town.
COMFORT FOOD: Monday nights at my mom’s house. She’s Cuban, and she knows what she’s doing in the kitchen.