“Edit-Bots?” The PR Game Has Changed
by Julia Wakefield, Senior Account Executive at Schwartz Media Connect to Julia on Twitter,…
Using public relations to build support and awareness of community issues
From Schwartz Media Strategies Senior Account Manager Tim Tilson: In today’s stagnant real estate…
Publicity and Social Media for Small Businesses
As public relations practitioners, we know business owners see the value of publicity and…
Crisis Comms: Is RRA Effectively Managing the Rothstein Ruin?
by SMS Vice President Aaron Gordon In the closing scenes of The Wizard of…
Atty Andy Hall on the USS Cole bombing: if the government doesn’t seek justice, we will.
Yesterday marked the 10th anniversary of the USS Cole bombing. And while the government…
Cookie-Cutter PR Won’t Cut It
MIAMI AGENT: Marketing In a down market, it’s strategic public relations to the rescue…
Businesses, brands make fans of Facebook friends and strangers
Advertising & Marketing South Florida Business Journal - by Jeff Zbar The YMCA of…
Miami DDA names PR agency, advertising firms name executives
Advertising & Marketing South Florida Business Journal - by Jeff Zbar Several public relations agencies have…
“Pay To Play” In The Digital Age: What It Means For PR, The Media, and Credibility
by Aaron Gordon, Vice President, Schwartz Media Strategies Unfortunately, the issue of ‘pay to…