Our own Yudi Fernandez joined a panelists of CRE experts from around the country to discuss the impact of social media and the recent elections on commercial real estate. Globestreet shares a sampling of the conversation.
BALTIMORE–Saul Ewing Real Estate Conference attendees talked about a variety of topics during the half-day seminar.
On Social Media Media Strategies
Yudi Fernandez, vice president of Schwartz Media Strategies:
It is critical to integrate an active social media program into every marketing program, Estrategies include the active use of Twitter and LinkedIn to create content and push it out on a regular basis to keep projects, people and ideas top-of-mind among your target audiences. Mid-morning and early afternoon are the optimal times to disseminate content, and don’t forget weekends, because people remain connected seven days a week.