Court ruling has major implications for media landscape
Today’s US district court ruling in Oregon aims to draw a distinction between “journalists”…
Calculated Move or Hurricane IroNY
You have to love targeted online ads, and the LOL irony that sometimes comes…
A winner in the debt ceiling debate?
It’s always amusing to read postmortems about political tussles; the seemingly irresistible temptation to…
Carving a niche: a textbook case
In what may be the best example we've seen of a public relations professional carving…
In a twist, traditional marketing tactics reign on Broadway
In a challenge to the conventional wisdom that social media is a 'silver bullet'…
A PR roadmap for Tiger: talk to Oprah, cry like Tebow, put golf on hold, return to greatness
From Tadd Schwartz, Principal of Schwartz Media Strategies When will we ever learn…
BoA’s post-TARP credibility: DOA?
from Schwartz Media Strategies Vice President Aaron Gordon This is a head-scratcher. I’ve…
“Edit-Bots?” The PR Game Has Changed
by Julia Wakefield, Senior Account Executive at Schwartz Media Connect to Julia on Twitter,…