As Seen In ‘Observer’: Schwartz Media Strategies Recognized as Top 5 PR Firm in U.S. Real Estate

This week, Schwartz Media Strategies was recognized by Observer Media as one of the top 5 public relations and marketing firms for commercial real estate brands in the U.S.

Schwartz Media is new to the list this year but certainly not new to real estate PR prominence. Miami has catapulted its way to the top of the U.S. real estate market, making it no surprise that Florida-based Schwartz Media has flourished alongside it.”

The real estate sector has a long history of #FuelingFlorida and #MovingMiami, and we are proud to represent best-in-class brands that are strengthening communities, transforming neighborhoods, and building skylines across our state.

Over the past 20 years, our team has shaped the narrative for some of Florida’s most impactful real estate success stories — from the emergence of Downtown Miami as a 24/7 destination and the resilience of our residential market through multiple cycles, to the effect that business migration is having our state’s Class A office markets and the rise of thriving districts like MiamiWorldcenter and Coconut Grove.

Today, we are applying our real estate expertise to creating a more sustainable Florida, with a focus on developers prioritizing climate resiliency and transit connectivity, projects that are ushering in affordable and attainable housing, and companies that are unlocking solutions to our state’s near-term and long-term challenges.

Congratulations to ICR Inc, Marino PR, Rubenstein, Quinn PR on your recognition.


Author: Observer Media, The Top PR Firms in Commercial Real Estate

The Top PR Firms in Commercial Real Estate

More than PR and communications strategists, these teams have played the role of change agents. Their mastery of storytelling is unmatched, and their ability to inform industry stakeholders is critical.

It takes a truly adaptive and steadfast PR team to secure headlines and keep clients relevant in a down market, and unfortunately for real estate, the down market is precisely where the industry has been stuck. Post-pandemic shifts, interest rate hikes and inflation have all slowed real estate deals and developments. But while transactions may have declined, industry news has not.

An elite group of PR specialists have found opportunities amidst unprecedented upheaval. We live, work, shop, dine, study and socialize between four walls and on recreational property, making real estate one of the most ubiquitously influential industries in the world. However, the way we engage with the built world is ever-changing. The firms on this year’s honor roll understand that, and they’ve worked with clients to reinvent themselves alongside an industry that has been forced to do the same. 

The Top CRE PR Firms in 2024 

Schwartz Media Strategies

Schwartz Media is new to the list this year but certainly not new to real estate PR prominence. Miami has catapulted its way to the top of the U.S. real estate market, making it no surprise that Florida-based Schwartz Media has flourished alongside it.

Schwartz Media represents more than 30 growth-oriented companies with significant investments in Florida and recently added BH3 Management, Bal Harbour Shops and Cymbal DLT. The firm’s client roster reads as a who’s who list of major Miami developments and deals, including Ugo Colombo, David Martin, Nitin and Dev Motwani, Vanessa Grout and Camilo Miguel Jr., to name a few.

On that client list is 830 Brickell, the instantly iconic downtown Miami building and the area’s first freestanding Class A+ office property built in over a decade. Cain International and OKO Group enlisted Schwartz Media to craft the integrated communications campaign that helped fully lease the property to major tenants like Microsoft, Citadel, Kirkland & Ellis, CI Financial, Sidley Austin and Thoma Bravo. 

If anyone doubts the necessity of solid PR representation in the A.I. era, Schwartz Media has demonstrated that a personal, relationship-driven approach to understanding, protecting and promoting a company’s brand runs paramount to any service delivered via A.I. This is a hard point to argue when looking at the firm’s client retention rate, with engagements averaging 8+ years.